For personal trainers & online coaches

The coaching platform that learns how you coach.

FactoryFit drafts each client's program the way you would write it. You review and publish, and every edit teaches it more of your method.

Start freeSee how it works

Free to start. No card required.

Generic AI starts from zero.

FactoryFit starts from you.

Ask a generic AI for a workout and you get an average of the internet. FactoryFit builds from your method, your preferences and your rules, and keeps adjusting as you use it.

Generic AI
FactoryFit
Knows your method
Same template for everyone
Programming DNA
Follows your rules
Hopes the prompt is obeyed
Checked on every save
Uses the client's intake
Whatever you paste in
Goals, schedule, injuries
Gets better over time
Starts from zero each chat
Learns from every edit
Client experience
Copy and paste a text
Your branded portal

How it works

How FactoryFit learns your method.

Edit a draft the way you always do. FactoryFit remembers the change and starts the next one closer to you.

  1. GENERATE

    Overhead press3 × 8-10
    FactoryFit draft

    FactoryFit creates the first draft from the client's intake and your coaching setup.

  2. EDIT

    Overhead press3 × 8-10
    Landmine press3 × 10-12
    Edited by you

    You review it and change it like any program.

  3. LEARN

    Shoulder-friendly swapsaved

    Overhead press to landmine press

    In your Programming DNA

    Those decisions teach FactoryFit how you coach.

  4. IMPROVE

    Landmine press3 × 10-12
    Suggested first

    Future drafts start closer to your method.

You stay in control. Nothing changes your method without a decision you made. Example shown for illustration.

Programming DNA

What accumulates from every decision you make.

Those repeated decisions accumulate into your Programming DNA. It shapes how your next programs come together, built from categories like these.

  • Exercise preferences
  • Exercise substitutions
  • Trainer rules
  • Programming patterns
  • Prescription preferences
  • Contextual decisions
FactoryFit Programming DNA settings interface

Learning you can see

What that adds up to.

Two numbers on every trainer's dashboard track this from different angles: how closely a draft already matches your method, and how much repeated work it saves.

DNA Match

Shown in your dashboard

The share of a generated program's decisions, exercise choices and prescriptions, that already match your learned method. It appears once there's enough history to measure it.

FactoryFit dashboard card showing DNA Match and Estimated Time Saved

Estimated Time Saved

Shown in your dashboard

The manual programming time you would have spent, compared with the time you actually spend reviewing a FactoryFit draft.

Dashboard

See it in your dashboard.

Programs, clients and progress in one place, built around how you coach.

FactoryFit dashboard overview

Program editor

FactoryFit drafts the program. You decide what your client sees.

Every draft opens in a full editor. Swap exercises, adjust sets and reps, rewrite notes, then publish when it is ready.

FactoryFit program editor showing an edited exercise

Nothing reaches a client until you approve it. Those edits are also what shape your Programming DNA over time.

Client experience

Your coaching. Your brand.

Your clients open a branded, mobile-friendly portal for their program, today's workout and their progress. Your logo, your colors, and any update you publish arrives right there.

Client progress screen in the branded portal
Progress
FactoryFit client portal home, branded for the trainer's business
Today
Weekly check-in screen in the branded portal
Check-in

Ongoing coaching

Coaching continues after the program ships.

Clients check in and log progress as they train. You review it, see what is working, and adjust the next program.

FactoryFit check-in review

Pricing

Pricing that grows with your roster.

Start free with up to 3 active clients. Pro runs your programming and coaching business. Premium adds nutrition and AI photo check-ins, so you can sell training + diet as one package. Your price follows your active-client tier. It changes only when you cross a threshold.

Founding pricing for the first 100 trainers. Your rate scales with your active-client tier; Standard pricing is shown so there are no surprises.

Free

Up to 3 active clients

$0/ forever
  • ✓Up to 3 active clients
  • ✓5 AI programs per month
  • ✓Branded client portal
  • ✓Workout logging and weekly check-ins
  • ✓AI check-in summaries
Start free

Pro

Programming + coaching platform.

$40/mo Founding

Standard $49/mo

  • Everything in Free, plus:
  • ✓Up to 20, 50 or 100 clients, priced by your tier
  • ✓No monthly limit on AI programs
  • ✓AI progress reports with PDF export

Price by active clients

Starter · Up to 20 active clients$40 / $49
Growth · 21–50 active clients$79 / $99
Studio · 51–100 active clients$139 / $179
Enterprise · 101+ active clientsContact us
Start with Pro

Premium

Sell training + diet as one package.

$70/mo Founding

Standard $89/mo

  • Everything in Pro, plus:
  • ✓AI meal plans in minutes, for every client
  • ✓Macros and calories built into every program
  • ✓AI progress-photo analysis
  • ✓Nutrition tab in your client's portal
  • ✓USDA food database

Add a diet plan to one client's package and the extra $30/mo is covered.

Price by active clients

Starter · Up to 20 active clients$70 / $89
Growth · 21–50 active clients$129 / $159
Studio · 51–100 active clients$219 / $279
Enterprise · 101+ active clientsContact us
Start with Premium
Billed securely via StripeCancel any timeNo long-term contract

Spend less time building from scratch.
Spend more time coaching.

Start with FactoryFit

Free to start. No card required.